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Headquartered in Jacksonville, Florida, this bank has always had the courage to zig when
the market zagged, resulting in impressive growth in a down economy. I helped launch
the brand's first national TV spots as well as guide them to find their voice through POP,
email, direct mail, employee communications, collateral and trade show materials. 

"Bounce" TV 
"Curb Appeal" TV 
"Mortgage" TV (PGA Placement)
"Money Market" TV (PGA Placement)
In-Branch Posters
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